Technology – Client Corner
Digital accountancy for the Tech industry.We take a look at one of our Tech clients, Readly, and show you how we’re working together to change the world.
Readly - WHAT THEY DO and how they do it
Ranj says “There is a revolution coming within the magazine industry, and like many other industries it is the utilisation of digital technology to maximise value for customers. Readly want to be at the cutting edge of this revolution, and we have created the leading platform for access to many leading magazine titles in many countries for a monthly subscription payment.”
HOW WILL THEY CHANGE THE WORLD
Readly have already begun changing the world in developing the leading digital magazine platform, but they want to go further. As Ranj Begley, the UK MD of Readly put it, they want to be at the leading edge of digital magazine revolution and they are planning for big things.
FUTURE BUSINESS OBJECTIVES
- Maximise subscriber numbers
- Meet ambitious 2016 targets for uptake
- Optimise financial operations to allow effective decision making
There is a revolution coming within the magazine industry, and like many other industries it is the utilisation of digital technology to maximise value for customers
READLY & NEXT LEVEL BUSINESSHOW ARE WE HELPING THEM IN MOVING TOWARDS THEIR MISSION
With previous experience at executive level within companies operating subscription-based business models, Next Level Business are in prime position to support Ranj and the team at Readly in securing the subscriber numbers required to support the planned growth.
Next Level Business provided bespoke consultation sessions with Readly focusing on the key objective, on the back of which we were effective in identifying key areas of improvement that would take Readly to their objective. We regularly work with Ranj and her team to track progress and to provide an accountability for progress to the Readly team.
Readly quickly gained an advantage from the consultations with Next Level Business. Four key areas were discussed, and the following successes were quickly realised:
- A greater understanding on the value of Readly customers (customer economics)
- Better understand customer data to guide and drive better decision making
- Potential routes and options to drive customer growth
- Methodology overview and initial breakdown of ambitious targets to more manageable action orientated pieces
SERVICES DELIVERED: Digital accountancy optimisation, tax and business advisory services, subscriber consultation.
WHAT THEY SAID ABOUT US
“Next Level Business has helped us take a step back and become laser focused. They have helped to inject hygiene in a start-up environment and remind us that taking a systematic approach is critical. Next Level Business has helped Readly find a balance between enthusiasm, analytics, creativity and new thinking during the next phase of our business. I would recommend Next Level Business without hesitation” – Ranj Begley, MD Readly UK
Next Level Business has helped us to take a step back and become laser focused
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